Information That CreditMattersBlog.com Gathers
CreditMattersBlog.com gathers information in two ways. One, it gathers information whenever someone supplies e-mail information to CreditMattersBlog.com. This happens whenever someone subscribes to the CreditMattersBlog.com email-alert service. Two, tracking information is collected as you navigate around the CreditMattersBlog.com site.
Use of e-mail addresses
Tracking Information Collected By CreditMattersBlog.com
Tracking information is collected both on an individual basis and in the aggregate through the use of "cookies." A cookie is placed on a reader's hard drive by a Web server and it is used to identify the pages that a reader visits. CreditMattersBlog.com monitors how long readers spend on each article and monitors how popular particular articles are. In addition, CreditMattersBlog.com logs, when possible, Internet Protocol addresses, browser type, reader's location, monitor size, and time and date that you arrived and departed the site.
CreditMattersBlog.com uses this tracking information to perform statistical analyses of its readers so that it can figure out which articles garnered the most attention and so that it can make product-development decisions in the future. CreditMattersBlog.com may also use information collected to target, in aggregate, readers with advertisements that are most relevant.
Any information that is disclosed by readers in the comments section of CreditMattersBlog.com becomes public and may be used by CreditMattersBlog.com for publication and commercial purposes in any media that CreditMattersBlog.com utilizes -- either online or offline.